Despite being so interconnected with the Display industry, the graphics card industry is almost technologically similar.
While 8K and 4K displays wait for consumers to catch up, the graphic card industry waits for software, game and application developers to catch up.
While this is partly due to the financial situation faced by developers (lower requirements make a game more accessible and therefore more saleable) it is still the reality that any midrange graphic card today can play any current AAA game on maximum settings without breaking a sweat. However, rather than make do with such a midrange card, if given the choice, most gamers would still want to get the most powerful graphic card on the block, which splits the decision between AMD vs NVIDIA. Find out which GPU maker suits you best in this article.
Graphic Cards are for gamers
Let’s face it, if you’re just an entry-level user or even a HD media consumer, it makes more sense for you to use integrated graphics from Intel’s Core i series or AMD’s APUs. Graphic cards are therefore designed for those who really need their graphics to be as realistic as possible. For professionals this would include the 3D designers, engineers and scientists but for consumers this would be mainly the Gamers, targeting the intermediate gamer right down to the truly hardcore enthusiast user.
Value and Performance
In the GPU industry NVIDIA remains the premium performance brand while AMD has opted to target the value market with cut down prices and volume (or at least a lot more than NVIDIA).
Surprisingly enough AMD does not fall too far back in terms of performance this time around so if you’re looking at just the performance benchmarks it isn’t always NVIDIA.
What came out for 2012
In the NVIDIA corner, the big green GPU maker came out with their GeForce GTX 600 series based on their Kepler micro architecture. The lineup is noted for their stable yet powerful performance however they don’t handle overclocking very well with many reviewers reporting stable overclocking of about 15% more. It does provide better and more stable overclocking with their proprietary GPU boost function though.
AMD on the other hand have come out with their Radeon HD 7000 series with the top HD 7970 graphics card providing nearly the same amount of performance as NVIDIA’s GTX 680. While both GPUs use a new 28nm fabrication process the GTX 680 manages to save much more energy than the HD 7970. The HD 7970 on the other hand can be overclocked a lot higher than the GTX 680 though. It is also more readily available at the shops as NVIDIA has always had problems with supply.
If you were to compare NVIDIA graphic cards with AMD graphic cards as if they were cars NVIDIA would be that imported luxury car that costs more but can reliably churn out power as required and has better mileage. AMD graphic cards would be the more affordable local hotrod with more potential and more on-the-road features that won’t careen off course if you add nitros to them. While they aren’t gas guzzlers they certainly consume more fuel than the other luxury car.
Personally my vote would be on NVIDIA’S better reliability and overall build quality but due to its price and sometimes non-availability on the shop shelves AMD seems like the better choice. Should supply no longer become an issue, it would be NVIDIA all the way.
Jim Bibby is a consultant and a PC Technician for PC and MAC s Computers, tablets and Servers. As an author his training articles have been published regarding hardware and software products and A+ training news.
This article is courtesy of Netwind Learning Center